search engine optimisation for smaller businesses
Achieve brighter, more innovative optimsation and bigger audiences
intelligent and comprehensive optimisation
This service creates a bespoke search optimisation programme for your website. We investigate search engine competitiveness within your industry, assemble a suitable phrase list and formulate an optimisation strategy based on one of the 6 fundamental search strategies. From there, we can implement an optimisation campaign on-site and maintain it on a quarterly or monthly basis, or we can train you to do it yourself in-house.
Where appropriate, we'll also develop a list of suitable referrers, and develop editorial features or tools for their sites to attract in-bound links. We recommend that you consider a joint marketing fundamentals and economics fundamentals package with search engine optimisation and alert you to the possibility that your website content may require enhancement.
benefits >
Our work together delivers two key benefits: increases in customer volume and quality. During our work with you, we help you build on these gains within your business.
impact of this service >
who should buy this service >
This service is ideal for most smaller firms - any business seeking steady growth in website visitor volume and quality. Because there's no per click cost, it's especially important for firms with low unit prices, or those who are not selling online.
prices and timescales >
Prices depend on the extent of optimisation activity:
- keyword research, strategy recommendations and target phrase list - £495
- search engine optimisation implementation - basic (£15 per page), intermediate (£20 per page), advanced (£25 per page)
- 4 hour training session for your team on optimisation implementation - £495 (optional)
- quarterly or monthly maintenance - review (£295) plus implementation - basic (£10 per changed page), intermediate (£15 per changed page), advanced (£20 per changed page)
Our smaller business team will work closely with you to ensure maximum project value.
Our work takes a few weeks and Google's response may take three to fifteen weeks; we encourage you to take time with us at the beginning of the project to refine the requirements.
2009-04-23T09:56:55Z2012-12-31T23:59:59Zour deliverables >
- structured topic, competitor and keyword research list
- search strategy selection
- target phrase list
- basic, intermediate or advanced optimisation implementation or
- training your team on optimisation implementation if your prefer
- quarterly or monthly maintenance adjustments
how to enquire >
Just email an enquiry using our email enquiry helper, or call the Wowi Digital enquiry line to explore your project possibilities on 01380 738811.
how to refer >
To refer this page to colleagues, you can use this easy url: wowidigital.co.uk/smaller-business-search-engine-optimisation
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