Email Campaigns

Updated: 1 Feb 08 (Mr Campaign, at the keyboard)

what you get >

This service gets bang-on promotions and newsletters out to your customers.

Email campaigns improves image somewhat - talk to our Email campaigns specialists Email campaigns improves enquiries considerably - talk to our Email campaigns specialists Email campaigns improves sales somewhat - talk to our Email campaigns specialists Email campaigns improves operations and productivity somewhat - talk to our Email campaigns specialists
Email campaigns mainly help build enquiries. Find services to match your needs.

Our email and marketing specialists do it all for you.

  • better lists: we use better sources and apply better filtering
  • increase response rates: with a well defined proposition
  • achieve maximum impact: we create superb artwork and copy
  • boost open rates: we use research for better campaign timing
  • increase sales conversion rates: we advise on response-handling
  • better metrics: we provide clear online stats and data exports

how our campaign helps >

It helps you win more customers or build stronger customer relationships. It helps you increase volume of, the frequency of, or average value of enquiries. It also helps with these:

  1. users respond more emotionally to newsletters than websites
  2. users respond virally - they often forward them to others
  3. loyalty rises with good timing, content, relevancy and control
  4. reduce dependency on search engines - with optin newsletters

If you have a website but no newsletter, then starting one is possibly the most effective investment you can make in your sales prospecting.

prices >

Essential activities:

  • creative work - £350-£1,500 depending on needs
  • list management - £150-£600 depending on list condition
  • dispatch and realtime metrics - £150
  • for repeat or on-going campaigns, the cost per unit will shrink

Optional activities

  • pre-camapign research (optional) - £350-£1,500 depending on needs
  • logistics and response planning - £350-£750
  • testing and revision - £150-£350
  • data handback for your CRM - £100
Viral Marketing Tips for BBC Radio Wiltshire

Viral Marketing:
Do's and Don'ts

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Our session on BBC Radio Wiltshire: 10 sleeves-up, no-nonsense tips on how to get the best from viral marketing. All 10 tips

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